The Fall Winter 2012-2013 collection will be presented at Pitti in the K/2-8 area: a soft setting reproducing a git box with floral, Polka dotted and striped walls, romantic wardrobes and a scenographic chess floor to highlight the Monnalisa and Monnalisa Chic lines. A heart-shaped glittered entrance will give access to the adjacent Jakioo area reserved to tweens. The Ny&Lon sporty chic brand will be characterized by grey decapé wood walls and floors.


The area will display Monnalisa brand-new retail project: after the success of the Smart Shop, the Monnalisa Fashion Totem, to be installed in high-traffic, high-flow points. A perfect combination of fashion and technology which, through an interactive environment rich in multimedia contents, will allow to play and have fun with user-friendly access to the corporate e-commerce web site allowing customers to have the dress of their dreams  delivered at home or at the hotel of destination.


The boy brand, Hitch-Hiker,  swill be showed at  J2 stand with an ecrù and Burgundy red pattern contrasting with the sober rigour of the dark grey flooring and the interior decoration in grey decapé wood.   


In K7 L4, a romantic area with white polished floors and light green walls, the Bebè collection (3-36 months) will be displayed using delicious Monnalisa Living interior design items as a setting.